UAE’s Lifeline to Lebanon: 18th Aid Plane Delivers Vital Medical Supplies Amidst Crisis

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  The United Arab Emirates has dispatched its 18th aid aircraft carrying 40 tonnes of essential medical supplies to Lebanon as part of the “UAE Stands with Lebanon” campaign. This ongoing initiative, launched in early October, aims to provide critical food, medical, and shelter supplies to the Lebanese population, who continue to face severe hardships due to ongoing conflict. In close collaboration with international organizations such as the World Health Organization (WHO), the United Nations High Commissioner for Refugees (UNHCR), and the International Federation of Red Cross and Red Crescent Societies (IFRC), UAE humanitarian organizations are playing a pivotal role in delivering life-saving aid to Lebanon’s vulnerable communities. The campaign is a direct response to the directives of UAE President His Highness Sheikh Mohamed bin Zayed Al Nahyan, with further guidance from His Highness Sheikh Mansour bin Zayed Al Nahyan, UAE Vice President and Deputy Prime Minister, and under the l
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A Creative Collaboration and Anticipation for UAE’s Tertiary Hospital

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Here’s something great that I want to share with what I read today. It’s about The UAE's biggest tertiary clinic has designated TBWA\RAAD as its innovative office of record which is really surprising. In view of this, The office will lead the provincial publicizing and promoting exercises of Sheik Shakhbout Medical City which is a joint-adventure organization between Abu Dhabi Health Services Co. (SEHA) and Mayo Clinic. So, imagine this kind of collaboration and progression.

Looking at it, The new organization will happen this month and will see TBWA\RAAD and SSMC team up on building up the brand's correspondence, informing, and substance system across numerous stages. The Reda Raad, bunch CEO at TBWA\RAAD and they are anticipating working on medical care with SSMC and creating inventive thoughts that will help build up the brand's situation on a worldwide scale as the main center point for clinical greatness and as a pioneer in development, driving the fate of medical services in Abu Dhabi and around there.

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